BlueMatrix is a leading platform for the authoring, distribution, and analysis of the consumption of financial research. It connects the world’s leading asset and wealth managers with nearly 1,000 research firms in more than 50 countries, in addition to serving internal teams across multinational corporations. Under the direction of the office of the CIO, MSBA students are analyzing fine-grain usage data from BlueMatrix's terabyte-scale SAAS platform. The goal is to analyze potential opportunities to create value for BlueMatrix's staff and customers and create robust predictive and search

Kiva is an international nonprofit, founded in 2005 in San Francisco, with a mission to help the more than 1.7 billion unbanked around the world who cannot access much-needed financial services. MSBA students are developing analytical insights and models to enable Kiva to grow the value and use of its programs. Specifically, they are employing data science to understand how to increase uptake and stickiness, which product and marketing features provide greatest value to users, and how to position different lending products to maximize impact.

Packsize is among a very few companies worldwide creating “right-sized packaging” – shipping packages that are optimally sized to the dimensions of their contents - through its hardware and software solutions. Its products have an enormous environmental impact, reducing the use of corrugated fiberboard as well as fill materials like polystyrene, as well as shipping costs and damage. MSBA students are applying analytics to design next-generation automation solutions that combine image acquisition from state-of-the-art stereoscopic cameras with Packsize's existing packaging and fulfillment

Established in 1972, Public Storage is the world’s leading self-storage company. A part of the Fortune 500 (NYSE: PSA), Public Storage owns and operates 2500+ facilities across 38 states; we employ thousands of associates across the United States. Public Storage believes that analyzing and improving digital customer engagement is a critical differentiator that we can use to create even more customer value. To that end, the goal of the MSBA project is to develop a full-stack analytics implementation focused on eCommerce analytics.

Part of SoftBank’s worldwide portfolio of companies revolutionizing business and commerce with cutting-edge technology, REEF transforms underutilized urban spaces into neighborhood hubs that connect people to locally curated goods, services, and experiences. REEF is the largest operator of mobility, logistics hubs, and neighborhood kitchens in the United States, Canada, and has a growing presence in Europe. Partnering with the MSBA program allows REEF to pair its rich data infrastructure with cutting-edge decision technologies and enthusiastic young talent from UC Davis to boost its workforce

Solving Complex Coordination Issues for Non-Emergency Medical Transport 

On this project students will look at the current predictive models against real data and retrain the models. Students will also develop a tool for dynamically analyzing the supply-demand balance in various regions, and a process to use that tool to adjust advertising budget to focus on areas that have more need for the allocated funds. 

Angel Flight West (AFW) is a non-profit volunteer-centric organization that provides medical transportation to passengers in more than 12 states in the western U.S.

In 2016, AFW

• Identified attractive target markets and developed strategies in support of Wells Fargo’s goal to become a leader in mass market retirement savings.
• Cleantech banking unit worked with student team to maximize market intelligence and developed recommendations to establish a competitive EV finance practice.

• Proposed actionable marketing and business strategies to expand the company’s individual vision care line of business.

• Developed a marketing plan to build awareness focused on the consumer (patient) audience.

• Major regional medical center is advancing their Maternal Fetal Medicine (MFM) program treating and monitoring high-risk pregnancies and keeping mothers and babies healthy throughout gestation, birth and recovery. Deliverables included recognizing existing capacity and resource requirements, identifying best practices in MFM services and recommendations to capitalize upon market size and volume projections.
• In partnership with the Digital Health Research Center, explored new product targeted at the aging population wishing to be more actively involved with their health and wellness from

• Conducted a complete analysis of methods, recommendations, opportunities, challenges and barriers for successful execution of a project converting the campus heating system from steam to hot water, supporting the Carbon Neutrality Initiative, which commits the campus to net-zero greenhouse gas emissions by 2025.

• Analyzed the IoT device landscape and evaluated potential paths to fill the most promising opportunities with current or acquired resources, and an assessment for how such an effort would integrate with existing Cloud and Mobility businesses.
• Analyzed sales data, and interviewed and surveyed customers to identify opportunities in Software-as-a-Service products for Fortune 500 information technology supply chain services company. Developed sales and customer segmentation strategies to accelerate cloud services adoption.

• Developed an implementation plan to integrate the S3i business model into the existing Sims Recycling Solutions operations.

• The leading designer, manufacturer, and marketer of headsets and other communications accessories sought a team to assess and refine a business model, competitive positioning and pricing strategy for an innovative and high-potential new product. 

• Completed Smart Cities opportunity assessment based on analysis of customer needs and client capabilities. Delivered a customer targeting methodology and framework.

• Developed innovative options to reduce, recover and reuse wastewater from the company’s reverse osmosis water filtration system. Identified recommendations to reduce the need for additional municipal water and provide long-term sustainability advantages for the company.

• Analyzed the changing strategic context for NetApp and data storage as more businesses move to cloud solutions. The team built business cases and associated pricing models for hybrid cloud/on-premises solutions evaluating both the data storage industry and comparable industries that have experienced disruptive changes.

• Start-up breastfeeding assistance app engaged a team to define target customers and company valuation; project involved efforts in customer discovery, market research, product pricing, and financial modeling.

• Identified potential opportunities for natural herbicides and pesticides in the legal cannabis market, assessing product needs and positioning and developing an understanding of how to approach and market to key players in the industry.

• Developed a framework to measure and value Johnson & Johnson’s sustainability initiatives in the medical device and diagnostics business; identified key sustainability-related customer purchase drivers, and recommended areas of focus to address emerging needs and the competitive landscape.